Features
Everything AdSpike does, from listing your keywords to telling you which ones to fix.
Keywords, two ways
- One list of every keyword across your accounts, or ad group by ad group.
- Sort and filter by cost, clicks, conversions, cost per conversion, Quality Score and impression share.
- A page for each keyword with its history in graphs and every figure explained.
Search terms and negatives
- The real searches that triggered your ads, with what each cost and whether it converted.
- Add a search term as a negative keyword at ad group or campaign level, or as a new keyword, one at a time or many at once.
- See every negative keyword in one place, including shared negative lists.
The numbers that matter
- Impression share lost to rank, per keyword, and lost to budget, per campaign.
- Spend, conversions and cost per conversion over the last 30 days, with trends.
- Your top performers and your biggest spenders with nothing to show for it.
Alerts by email
- A keyword's spend jumping well above its usual.
- A campaign running out of budget early in the day.
- A good keyword that's stopped converting, or a search term spending with no results.
- Choose which alerts you get and how sensitive they are.
Recommendations, with reasons
- Pause or lower the bid on keywords that spend without converting.
- Raise bids on keywords that convert well but lose impressions to rank.
- Add negatives for search terms that keep wasting money.
- Each comes with the figures behind it. Accept, edit or dismiss.
Safe changes
- Change bids, pause and enable keywords, and add keywords and negatives.
- Every change waits on a review page until you confirm it.
- A history of everything AdSpike changed, with before and after.